I see the “updated” feed on Facebook. I watch as folks stroke themselves. I then see others that de-friend them. It is a viscous cycle. There is, however, a better way. Facebook “personal pages” should be about you, your life talking about your struggles and victories.
The only lacking is the Hugging you may do with a friend in person
– and then there is that other “thing”. But you get my gist.
We built a facebook Business Page a while ago. However, even on that page we do no Grandstanding. I will post up information that is for the betterment of the group and those that have “Liked” my page. Some are potential clients, past clients, other agents in my industry and folks from other walks of life.
Point being, don’t grandstand on your personal page – it is a true way to turn off those that are watching. Nobody cares about the new Maserati you just bought or the European Vacation you took because you are so Good at what you do for a living. They want you to interact with them. If you are the “all about self-promotion” type, your Friends may also want you to install some windows where the sun doesn’t shine so you can look at others in the world and not at yourself all of the time!
This reminds me of the most dangerous thing in the world to new Motor Cops. Curious as to what that is? It’s Windows. Not the windows that stop the bugs, or the windows on other cars. The windows that are Big, reflective and on the street level of large sky scrapers in down-town areas. We love to look at ourselves riding that motorcycle in full uniform. However, when doing this, your attention is not where it should be and that is where we are driving. Whew, I get goose-bumps remembering, “I feel pretty…. Oh so Pretty…”. But do you know how many motor cops have crashed as a result of self-admiration? Me neither, but there has been more than one, so much so, it was talked about during motor school!
Some of the bonuses to having a business page on FaceBook are the following Results:

Some weeks are not as productive, but I do see our Paris911 Page on Facebook going three times above the shown amount. When I post an article such as this one, something that is created to help others, and purposed to point out how fantastic we are with what we do.
Ask your friends, do they want to talk to you about life, love and friendship or get bombarded with you talking about your success all of the time?
Facebook is the same, just approach it as if your viewers could reach out and smack you if you were to get out of line. That should keep your updates and posts inline with the “correct world view”, and with keeping more friends than turning them into Foe’s.